The “Peach Drop” is an annual New Year’s Eve celebration held in Atlanta, Georgia. The event centers around a giant peach that is dropped from a 138-foot-tall tower at midnight, symbolizing the arrival of the new year. The first Peach Drop was held in 1989, and it has since become one of the most popular New Year’s Eve celebrations in the United States, attracting over 100,000 people each year.
The Peach Drop has become a symbol of Atlanta and is often used to promote the city’s tourism industry. The event has also been featured in numerous television shows and movies, including “The Vampire Diaries” and “Anchorman 2: The Legend Continues”.